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Introduction
2007.09.0505.09.07
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Présentation
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I La
réglementation des marchés
2007.09.12
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*** Wilkie, William and Elizabeth Moore 1999 Marketing's Contributions to
Society. Journal of Marketing 63 (Special Issue):
198-218.
Lie, John 1997 Sociology of Markets. Annual
Review of Sociology 23 (July) 341-360.
Christy, Ralph D. 1996 Markets or
Government? Balancing
Imperfect and Complementary Alternatives. American Journal of Agricultural
Economics 78 (December) 1145-1157
*** Carman,
James M and Robert G. Harris 1986 Public Regulation of Marketing Activity,
Part III: Failures and Implications for Marketing and Public Policy. Journal of Macromarketing 6 (Spring) 51-64.
Carsky, Mary L., Roger A Dickinson and
Charles R. Canedy III 1998 The Evolution of Quality
in Consumer Goods. Journal of Macromarketing 18 (Fall) 132-144.
*** Hunt,
Shelby D. and Dennis B. Arnett 2001, Competition as an Evolutionary
Process and Antitrust Policy. Journal
of Public Policy & Marketing 20 (Spring) 15-26.
Gundlach, Gregory T., Joan M. Phillips,
and Debra M. Desrochers 2002 Antitrust and
Marketing: A Primer and Call to Research, Journal of Public Policy &
Marketing 21 (Fall) 232-236.
Gundlach, Gregory T. and Joan M. Phillips
2002 Marketing in Antitrust: Contributions and Challenges. Journal of
Public Policy & Marketing 21 (Fall) 250-253
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2 Les
externalités
2007.09.19
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Mittelstaedt, John D., William E. Kilbourne
and Robert A Mittelstaedt 2006 Macromarketing
as Agorology: Macromarketing
Theory and the Study of the Agora. Journal of Macromarketing
Silver Anniversary Issue
*** Nason, Robert D.1989 The Social Consequences of
Marketing: Macromarketing and Public Policy.
Journal of Public Policy & Marketing 8, 242-251.
Mundt, Joel 1993 Externalities: Uncalculated Outcomes of
Exchange, Journal of Macromarketing 13 (Fall)
46-53.
Cadeaux, Jack 2000 Market Mechanisms and the
External Benefits of Consumption. Journal of Macromarketing
20 (June) 132-144.
Pollay, Richard W. 1986 The Distorted Mirror: Reflections
on the Unintended Consequences of Advertising. Journal of Marketing 50 (April) 18-36.
*** Holbrook,
Morris B. 1987 Mirror, Mirror on the Wall, What’s Unfair in the “Reflections
on Advertising”. Journal of Marketing 51 (July) 95-103.
Pollay, Richard W. 1987 On the Value of Reflections on
the Values in the Distorted Mirror. Journal of Marketing 51 (July) 104-11.
Mittelstaedt, John D. 2002 A Framework for Understanding
the Relationships Between Religions and Markets. Journal of Macromarketing 22 (June) 6-18
Voir
aussi
Hardin,
Garrett (1968), “The Tragedy of the Commons,” Science, 162(13):
1243-1248
Rochet, Jean-Charles et Jean Tirole
(2006), “Externalities and Regulation in Card Payment Systems,” Review of Network Economics, 5(1)
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3 La
pratique du marketing et la réglementation
2007.09.26
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*** Hutt, Michael D., Michael P. Mokwa
and Stanley J. Shapiro 1986 The Politics of Marketing: Analyzing the Parallel
Political Marketplace. Journal of Marketing 50 (January) 40-51.
*** Petty, Ross D.
2005 Societal Regulation of the Marketing Function: Does the Patchwork Create a Quilt? Journal of Public Policy & Marketing 24 (Spring) 63-74.
Bone, Paula
Fitzgerald and Karen Russo France 2003 International Harmonization of
Food and Nutrition Regulation: The
Good and the Bad. Journal of Public
Policy & Marketing 22 (Spring)
102-110
Mittelstaedt, John D, and Robert A. Mittelstaedt
1997 The Protection of Intellectual Property: Issues of Origination and Ownership
Journal of Public Policy & Marketing 16 (Spring)
14-25.
Desrochers, Debra M., Gregory T. Gundlach
and Albert A. Foer 2003 Analysis of Antitrust
Challenges to Category Captain Arrangements Journal of Public Policy & Marketing 22 (Fall)
201-215.
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4 Ethique marketing
2007.10.03
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Hunt,
Shelby D. and Scott J. Vitell (2006) The General Theory
of Marketing Ethics: A Revision and Three Questions. Journal of Macromarketing 25th
Anniversary Issue.
Laczniak, Gene and Patrick Murphy 2006 Normative Perspectives
for Ethically and Socially Responsible Marketing. Journal of Macromarketing 25th Anniversary Issue.
*** Maignan, Isabelle, O.C. Ferrell and Linda Ferrell 2005 A
stakeholder model for implementing social responsibility in marketing. European Journal of Marketing 39, 9/10
956-977
*** Williams,
Oliver F and Patrick E. Murphy 1990 The Ethics of Virtue: A Moral Theory for
Marketing Journal of Macromarketing 10 (Spring) 19-29.
*** Rittenburg, Terri L. and Madhavan Parthasarathy 1997 Ethical Implications of Target Market
Selection. Journal of Macromarketing 17 (Fall) 49-64.
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5
Marketing social
2007.10.10
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*** Andreasen, AR. 2003 The life trajectory of social
marketing: Some implications. Marketing
Theory 3 (3) 293-303.
Hastings,
Gerard and Michael Saren 2003 The critical
contribution of social marketing: Theory and application. Marketing Theory 3 (3) 305-322.
Glenane-Antoniadis, Alicia, Gregory Whitwell, Simon J.
Bell and Bulent Menguc
2003 Extending the vision of social marketing through social capital theory:
Marketing in the context of intricate exchange and market failure. Marketing
Theory 3 (3) 323-343.
Andreasen, Alan R. 2002 Marketing Social Marketing in the
Social Change Marketplace. Journal of
Public Policy & Marketing 21 (Spring) 3-13
*** Brenkert, George G.
2002 Ethical
Challenges of Social Marketing. Journal of Public Policy &
Marketing 21 (Spring) 14-25.
Hastings,
Gerard and Martine Stead 2004 Fear Appeals in Social Marketing: Strategic and
Ethical Reasons for Concern. Psychology
& Marketing 21 (November) 961-986
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Débats :
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Le
marché des organes humains
2007.10-17
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1
Barnett, Andy H., Roger D. Blair and David L. Kaserman
1996 A Market for Organs. Society 33
(Sept-Oct) 8-17.
2 Kolnsberg, Heather R. 2003 An Economic Study: Should We
Sell Human Organs? International
Journal of Social Economics 30 (9/10) 1049-1069.
3
Delmonico, Thomas L and Nancy Scheper-Hughes 2003
Why We Should Not Pay for Human Organs. Zygon: Journal of Religion & Science 38 (September) 689-698.
4 Kishore, R.R. 2005 Human organs, scarcities and sale:
morality revisited. Journal of Medical Ethics 31
362-365.
Article récent
Novelli, G., M. Rossi, L. Poli,
V. Morabito, S. Ferretti,
A. Bussotti, F. Nudo, G. Mennini, F. Antonellis, and
P.B. Berloco (2007), “Is Legalizing the Organ Markeet
Possible?” Transplantation Proceedings,
39: 1743-1745
Articles les plus cités
Cohen,
Lloyd R. (1989), “Increasing the Supply of Transplant Organs: the virtues of
a futures market,” George Washington
Law Review, 58 (1): 1-51
Scheper-Hughes, Nancy (2000), “The Global Traffic in
Human Organs,” Current Anthropology,
41 (2): 191-224
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Le prix
des médicaments : le cas du SIDA en Afrique
2007.10.24
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1 Kennedy,
Charles R., Frederick H. deB Harris and Michael
Lord, 2004 Integrating Public Policy and Public Affairs in a Pharmaceutical
Marketing Program: The Aids Pandemic. Journal
of Public Policy & Marketing 23 (Fall) 128-139.
2 Calfee, John E. and Roger Bate 2004 Pharmaceuticals and
the Worldwide HIV Epidemic: Can a Stakeholder Model Work? Journal of Public Policy & Marketing
23 (Fall)
140-152.
3 Miles,
Morgan P., Linda S. Munilla and Jeffrey G. Covin, 2002 The Constant Gardiner Effect Revisited: The
Effect of Social Blackmail on the Marketing Concept, Innovation, and
Entrepreneurship. Journal of Business Ethics 41 287-295.
4
Flanagan, William & Gail Whiteman 2007 “AIDS is NOT a Business”: A Study
in Global Corporate Responsibility—Securing Access to Low-Cost HIV
Medication. Journal of Business Ethics 73 65-75
Article récent
Heimer, Carol A. (2007), “Old inequalities, new disease: HIV/AIDS in
Sub-Saharan Africa,” Annual Review of
Sociology, 33: 551-577
Articles les plus cites
Barnard,
D. (2002), “In the high
court of South Africa, case no 4138/98: The global politics of access to low
cost AIDS drugs in poor countries,” Kennedy
Institute of Ethics Journal, 12(2): 159-174
Attaran, A. and L Gillespie-White (2001), “Do patents for
antiretroviral drugs constrain access to AIDS treatment in Africa?” JAMA – Journal of the American Medical
Association, 286(15): 1886-1992
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La
publicité : doit-on intervenir pour limiter l’expression des intérêts
commerciaux
2007.11.07
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1a Pollay, Richard W.
1986 The Distorted Mirror: Reflections on the Unintended Consequences of
Advertising. Journal of Marketing
50 (April) 18-34.
1b Holbrook, Morris B. 1987 Mirror, Mirror on the
Wall, What’s Unfair in the “Reflections on Advertising”. Journal of Marketing 51 (July) 95-103.
1c Pollay, Richard W. 1987
On the Value of Reflections on the Values in the Distorted Mirror. Journal of Marketing 51 (July) 104-11.
2a Archbishop Foley, John P. 1998 Ethics in Advertising: A Look at the
Report by the Pontifical Council for Social Communications. Journal of Public Policy & Marketing 17
(Fall) 313-315.
2b Murphy, Patrick E. 1998 Ethics in Advertising: Review, Analysis, and Suggestions. Journal of Public Policy & Marketing
17 (Fall) 316-319.
2c Laczniak, Gene R.
1998 Reflections on the 1997 Vatican Statements Regarding Ethics in Advertising. Journal of Public Policy & Marketing
17 (Fall) 320-324.
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Obésité :
que peut-on faire ?
2007.11.14
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1 Seiders, Kathleen and
Ross D. Petty 2004 Obesity and the Role of Food Marketing; A Policy Analysis
of Issues and Remedies. Journal of
Public Policy & Marketing 23
(Fall) 153-169.
2 Livingstone, Sonia 2006 Does TV advertising make
children fat? Public Policy Research (March-May) 54-61.
3 Wansink, Brian and Mike Huckabee 2005 De-Marketing Obesity, California
Management Review 27 (Summer) 6-17.
4 Panagiotopoulos,
Christina 2006 Nutrition in the International Arena. Consumer Policy Review
16 (Mar/April) 57-60.
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Distribution :
faut-il protéger les petits détaillants ?
2007.11.21
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1a Fishman, Charles 2006 The Wal-Mart Effect and a
Decent Society: Who Knew Shopping Was So Important? Academy of Management Perspectives 21 (August) 6-26.
1b Freeman, Edward R. 2006 The Wal-Mart Effect and
Business, Ethics and Society. Academy of Management Perspectives 21 (August) 38-40.
1c Ghemawal, Pankaj 2006
Business, Society and the “Wal-Mart Effect”. Academy
of Management
Perspectives 21 (August) 41-43.
2 Hicks, Michael J. 2006 What is the local Wal-Mart
effect? Economic Development Journal 5 (Summer) 23-31.
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Globalisation :
libéralisation ou protectionnisme?
2007.11.28
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1 Cavanagh, John et. al.
2002 Report Summary: A Better World is Possible: Alternatives to Economic
Globalization. International Forum on
Globalization (Spring) 1-23.
2 Trebilcock, Michael
J 2005 Critiquing the Critics of
Economic Globalization. Journal of
International Law and International Relations 1 (December) 213-236.
3 Harrison, Ann and Margaret McMillan 2007 On the
links between Globalization and Poverty. Journal
of Economic Inequality 5 123-134.
4 Fisk, George 2004 Review of Joseph E. Stiglitz
“Globalization and its Discontents”Journal of Macromarketing 24 (December) 187-188.
5 Book Note 2006 Review of Joseph E. Stiglitz and Andrew Charlton “Fair Trade for All: How
Trade Can Promote Development”. Harvard
Law Review (119) 2251-2259.
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Trafic
d’influence : où tirer la ligne?
2007.12.05
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Weber, James and Kathleen Getz 2004 Buy Bribes or
Bye-Bye Bribes: The Future Status of Bribery In International Business.
Business Ethics Quarterly 14 (4) 695-711.
Dunfee,
Thomas W., N. Craig Smith and William T. Ross Jr. 1999 Social Contracts and Marketing Ethics
Journal of Marketing 63, (July) 14-32.
Steidlmeier,
P. (2004), “Gift Giving, Bribery and Corruption:
Ethical Management of Business Relationships in China,” Journal of Business Ethics, 20(2): 121-132
Basu, Kaushik, Sudipto
Battacharya and Ajit Mishra (1992), “Notes on Bribery and the control of
corruption,” Journal of Public
Economics, 48: 349-359
Hines, James (1995), “Forbidden
Payment: foreign bribery and American business after 1977,” NBER working
paper 5266
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Développement
durable : comment réduire la demande ?
2007.12.12
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1 Kilbourne, William H.,
Pierre McDonagh and Andrea Prothero
1997 Sustainable Consumption and the Quality of Life: A Macromarketing
Challenge to the Dominant Social Paradigm. Journal of Macromarketing 17 (Spring) 4-24.
2 Jackson, Tim 2005 Live Better by Consuming Less:
Is There a Dividend in Sustainable Consumption? Journal of Industrial Ecology 9 (1-2) 19-36.
3a Bond, Stuart
2005 The global challenge of sustainable consumption Consumer Policy Review 15 (March-April) 38-44.
3b Martenson, Lars Fogh 2006 Sustainable Household Consumption in Europe? Consumer
Policy Review 16 (July-August) 141-147.
3c Mayo, Ed and Anna Fiedler 2006 I will if you
will. Consumer Policy Review 16
(July-August) 148-155.
3d Longhurst, Mike 2000
Mediating for Sustainable Consumption. Consumer
Policy Review 16 (July-August)
131-136.
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